Teen Vogue EIC Elaine Welteroth Unpacks the Brand’s Political Awakening

Summary

“Trump gets too much credit for Teen Vogue’s evolution,” says Teen Vogue editor in chief Elaine Welteroth. In the minds of many, Teen Vogue’s political awakening is inextricably linked to moments like Lauren Duca’s viral post-election piece, “Donald Trump Is Gaslighting America,” but as Welteroth described it during a Q&A at Adweek’s Elevate summit today, the evolution began well before then. The seeds of that idea had been present throughout Welteroth’s five years at Teen Vogue. “The world has changed so dramatically in the last five years.

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